Wild Foodies “This Is Not Just Another Soup”

Wild Foodies

February 2016

Case study: Wild Foodies “This Is Not Just Another Soup” autumn/winter 2016 campaign.

Illustrative food photography commissioned by gourmet food company Wild Foodies to showcase their range of soups and curries.

The brief called for a dark and moody overhead image evocative of the cooler seasons that could be split into nine separate images for use on social media, as well as being used as a whole image in other collateral such as POS.

Photography by Tanya Zouev | props and food styling by Janet Mitchell | retouching by Tanya Zouev.